Facebook is undoubtedly one of the social media platforms you need to leverage to push your music brand this year.
You may want to ask, Why am I writing on this issue?
Over time, I have discovered that many artists have been doing it wrong when it comes to Facebook branding for their music.
Also, I have rejected a couple of friend requests on my new Facebook account (dedicated to musicians or industry experts) due to the fact that I couldn’t see any clue that tells me that the person is an artist.
In this article, I will show you the easy methods of pushing and selling your music brand with Facebook.
In addition, these little known strategies will make it very hard for anyone to reject your friend request online.
Now let’s get into the business.
First of all, I would like you to know that professionalism is one of the key factors in this industreet.
And this is why you need to be extra smart in handling your social media platforms wisely.
Mind you, I am writing this to you because I want you to join the leagues of professional artists.
Your Facebook Profile Picture
Firstly, you need to work on your Facebook profile picture as an artist who wants to push his music brand to the right audience.
See, Mark Zuckerberg understands the high importance of a profile picture and that’s why he put it there.
Listen closely to this, make sure you put up a high-quality picture that doesn’t present you to your audience as a hungry artist.
Don’t forget that, first impression matters a lot.
Your Facebook Bio
Secondly, your Facebook bio is not there for decoration or to tell your potential fans that you are an easy-going person.
For the music business sake, you need to show your audience or potential fans in a few simple words why your music is the best thing since sliced bread.
Let your worth show through your words.
Stop Unwanted Or Unnecessary Tagging
Thirdly, you need to stop unnecessary or unwanted taggings on your Facebook timeline.
For crying out loud, your timeline is not a marketplace. And I want you to know that unnecessary taggings have the potential to distract your audience.
Imagine a potential fan coming across your wall for the first time, and the first ten contents on it are from others that are not related to your music brand. That sounds awful.
And if I may ask, what kind of perception do you think such a person will have about your brand?
Honestly, if you want to push and sell your music brand online, you must be intentional with your social media platform.
When anyone hits your timeline, he/she should be able to buy into your brand with the first few contents.
And this is why you have to take absolute control of the taggings on your timeline.
For this, I will suggest you spare a few minutes of your time to ask Google how you could stop unwanted taggings on Facebook.
I would have loved to show you this myself, but time is not on our side.
Run Ads
As an artiste who wants to build a huge fanbase on Facebook, you’d agree that you will need more people to see your page and contents.
The best way to go about that is by having a ads budget for Facebook. Whenever you put out music, freestyles or any quality contents, you will need to run ads so that people who are not your followers on Facebook can see your content and if they love it, they will actually follow.
You don’t need big money to run ads on facebook. Even if it’s 1k you have, run sponsored ads for your content and page likes too.
So after this post, take time out to learn how to run facebook ads if you don’t have idea about it yet. It will really help you.
Be Consistent On Facebook
Lastly, if you are into this music business game, you have to keep on playing the game with consistency.
Never get tired of dropping dope and quality contents frequently on Facebook.
It could be in form of pictures, videos, or write-ups, just make sure you are engaging your audience with good stuff.
See, music is one of your greatest weapons as an artist, use it wisely to get what you want.
With the few points above, I hope you know how to easily push and sell your music brand with Facebook now.
If you like this content, don’t forget to share it with others.
Mind you, the much-anticipated ebook “What Every Artist Must Know” by Olajide (Hatch Young) drops tomorrow (Saturday).
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