In its third consecutive year, Apple Music’s Chop Life campaign is marking the festive season with four exclusive guest playlists.
Curated by notable figures in the music scene, including Afro-R&B-soul artist Mellissa, Afrobeats singer-songwriter Olivetheboy, Street Pop star Seyi Vibez from Ikorodu, and Afropop singer Nissi, each playlist is a handpicked selection of their favorite songs intended to serve as the soundtrack to their festive season.
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The term “Chop Life,” widely embraced across the African continent, encapsulates the idea of enjoying life and celebrating it to the fullest. Aligning with this philosophy, Apple Music’s dedicated ‘Chop Life‘ space aims to celebrate exceptional music and embrace the spirit of enjoyment.
The space will feature a flagship playlist, unique artwork, DJ mixes, and carefully curated content suitable for various occasions—whether you’re relaxing at home, spending time at the beach, partying, or simply enjoying some downtime.
Speaking on the playlist, Mellissa said:
“I’m living in an era where anything is possible, where music from all corners of the world can thrive – and I’m living proof of it. I put together this playlist for the baddies out there, a soundtrack for a sexy, blissful holiday because, to me, Chop Life means having the best experiences.”
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Olivetheboy says he wants people to dance and forget their worries after enduring a stressful year.
Street music star Seyi Vibez says chopping life to him means spending fun time with family and friends.
“Life to me is about the people you have in it, people who sincerely love and want the best out of life for you. These songs make me feel good and want to have a great time. So, chopping life to me is a fun time with my family and friends.” – Seyi Vibez
Nissi wants to create a playlist that offers the beautiful ambiance of the festive season.
“Thrilled to team up with Apple Music for the Chop Life campaign! Chop Life to me? It’s all about savouring the best of what life serves up, and not leaving a single crumb behind. I’ve made this playlist and handpicked these songs specifically to ride the ups and downs of the season, and honestly, it’s a mood booster. Whether you’re chilling, feeling nostalgic or you want to get up and dance this playlist is for you. Give it a listen, find your groove, and let’s all Chop Life together!”
The Chop Life playlists will be available for streaming on Apple Music and it’s set to serve as the perfect soundtrack for the festive season.